ANH GIA KHANG EVENT – MEDIA, ADVERTISING, AND EVENT AGENCY FOR THE SAMSUNG GALAXY S24/S25 ACTIVATION CAMPAIGN

Anh Gia Khang Event proudly served as the trusted media, advertising, and event agency for Samsung’s groundbreaking Galaxy S24 and S25 Activation Campaign, celebrating the first application of AI technology on mobile devices.

Scope of work executed by Anh Gia Khang Event:

• Organizing activation experiences across popular coffee shops and major office buildings in Ho Chi Minh City, bringing Samsung’s latest innovations closer to young, dynamic consumers.

• Promoting the campaign at major tech events such as ATM (Asia Tech x Mobile) and Google Gemini Launch Event, boosting brand visibility and industry buzz.

• Technology equipment setup at activation points: installing high-tech experiential booths, configuring demo software on Galaxy S24/S25 devices, allowing customers to explore AI-powered features firsthand.

• Supplying professional brand ambassadors (PGs): selecting attractive, well-trained PGs skilled in consulting and demonstrating the technological strengths of Galaxy products directly to customers.

Anh Gia Khang Event’s outstanding capabilities:

• Deep expertise in media, advertising, and event management for technology brands.

• Professional skills in technology setup and product demo preparation, ensuring seamless customer experiences.

• Extensive experience operating activation campaigns across various venues — from coffee shops and office towers to large-scale technology events.

• Efficient PG (Promoter) management system, with standardized training tailored to product features and target customer groups.

At Anh Gia Khang Event, we are committed to empowering brands to elevate customer experiences and amplify brand impact through innovative, professional, and highly effective activation campaigns.

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